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Born from passion. Driven by purpose. Focused on you.
Healthy Living was founded from a deep passion for true wellness — not just physically, but mentally, emotionally, and professionally. We believe that health is more than a checklist; it’s a lifestyle built on intentional choices, meaningful support, and trusted solutions that elevate every part of your life.
Whether you're focused on strengthening your personal health, optimizing your environment, or building something lasting in your business, our mission is to walk with you — with clarity, care, and confidence. Through personalized service, real-world expertise, and one-on-one guidance, we’re here to help you create a well-balanced future that works for your life.
At Healthy Living, we don't just offer products. We offer partnership, insight, and solutions designed to help you thrive.
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We Are Relentless in Our Pursuit of Excellence
Advancing the fight against pathogens in the air and on surfaces since 1924.
Using technology developed for use in space exploration, ActivePure has changed indoor air quality and surface standards.
We have pushed for policies that consider the wellbeing of families, students, customers, employees, and the environment first and foremost.
We understand the value of a deep breath
Our commitment to creating the purest indoor space possible is deeper than this moment in time—it is decades of laboratory testing, it is iteration upon iteration of our devices, and it is generations of a family invested in environments free from concerns of pathogens.
We Are Dedicated to Our Customers and Their CommunitiesTrusted by industry leaders, we have built partnerships that share our devotion to fighting pathogens and securing indoor air quality for all.
It is our privilege to offer our customers peace of mind
It's not everyday that your technology has the power to change the world and calm concerns. We understand that our everyday individual freedom is invaluable and that our customers deserve the opportunity to live fully with confidence.
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ActivePure® Technologies has evolved continuously since 1924, when Gustaf Sahlin, a Swedish immigrant, brought Electrolux to America as a subsidiary of European Electrolux, and the brand and their products became synonymous with healthy, clean indoor environments.
1924
Over the next decade, Electrolux becomes a household name as Americans embrace its distinctive canister design and long-lasting quality.
1926-
European Electrolux develops a disinfecting filter in its model XI filter bag. This was Electrolux’s first venture into air purification.
1933
Electrolux opens its first American factory in Old Greenwich, Connecticut.
1985
The Electrolux factory in Old Greenwich is closed due to a lack of automation infrastructure and rising costs. Electrolux invests millions into cutting-edge automation for its 15-year-old Bristol, Virginia facility, consolidating manufacturing there.
1989
Electrolux USA expands into water purification, creating the brand Purelux.
1990
The Wisconsin Center for Space Automation and Robotics (WCSAR) works with the NASA Marshall Space Flight Center to solve the problem of ethylene build-up on space shuttles, a volatile organic compound (VOC) with no way of dissipating in the enclosed environment, requiring a high-tech solution. Under the leadership of Dr. Marc Anderson, the team develops a device known as the ethylene scrubber based on titanium dioxide photocatalytic oxidation (PCO) to break down the VOC. The ethylene scrubber is first used on the space shuttle Columbia in 1995.
1998-2000
A group led by Joe Urso purchases Electrolux North America. Urso—a relative of factory workers who labored in Electrolux’s Greenwich plant decades earlier—becomes the new CEO. He changes the company’s name to Aerus Holdings, LLC. which continues to sell high-quality HEPA vacuum cleaners to this day, and expands its focus to other healthy home products, especially air purification.
2004
Aerus releases its first PCO-based air purifier by adding a titanium dioxide coating and UV light to a HEPA filter.
2008
Aerus acquires the assets of network marketing company EcoQuest, along with a more targeted update of PCO technology known as Radiant Catalytic Ionization (RCI). The research team at Aerus works on delivering improved versions of this technology over the next 8 years.
2011
Aerus begins the Aerus Enterprise Solutions (AES) program, which partners with HVAC wholesale professionals and HVAC contractors throughout the USA. AES modifies the voltage requirements of the induct unit so that it operates on only 24 volts and can be installed without a professional electrician. The Air Scrubber by Aerus is born.
2017
Aerus’s research team (led by Andy Eide) delivers a new patented ActivePure cell design which is much more efficient and targeted than the original RCI design. CEO Joseph Urso, VP of Product Development & Manufacturing Andrew Eide, and the company itself are inducted into the Space Foundation’s Space Technology Hall of Fame for the continuing development of ActivePure Technology. They are honored along with Dr. Marc Anderson who developed the original concept and the NASA Marshall Space Flight Center.
2020
COVID-19 is declared a global health pandemic, caused by an airborne virus. Aerus moves even more manufacturing to its Bristol plant to continuously supply customers during the global health crisis, and begins investing even more heavily in testing, in order to learn exactly what its technology can do during a pandemic. A new division, ActivePure Medical, dedicated to meeting the specialized needs of healthcare facilities is created. The ActivePure Medical Guardian receives certification from the US Food & Drug Administration as a Class II Medical Device.
2021
Aerus Holdings, LLC changes its name to ActivePure Technologies, LLC. Aerus remains the brand name for franchisees and distributors. ActivePure helps hundreds of schools return to in-person learning. Both unaffiliated studies and self-reported data from the schools show remarkable improvement in air quality and surface decontamination. ActivePure’s expanded manufacturing at their Greenville, Tennessee and Bristol, Virginia facilities necessitates spinning off distribution operations to a nearby facility in Piney Flats, Tennessee. ActivePure continues to be a thought leader during the pandemic, encouraging governments, organizations, and individuals to give proper attention to the potential of active, rather than passive, air purification methods.
2023
ActivePure Technology is included in the America at Home Study Concept Home, an innovative home design based on insights from the only longitudinal study of consumer behavior, values and attitudes about home design post-COVID, with nearly 10,000 responses. Elimination of chemicals and volatile organic compounds was very important to 54% of respondents and whole home air filtration system was very important and a purchase motivator for nearly half, demonstrating strong consumer demand for ActivePure Technology.
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Explore our journals and discover insightful reports on our products, covering commercial, testing, and health topics.
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Prefer to Buy Simply?
No problem. At Healthy Living, you can purchase ActivePure® technology directly through us — no membership, no distributor commitment, and no pressure. We make wellness accessible for everyone.
But for those who are looking for more...
Want to Grow a Business with Purpose?
You also have the option to build your own business through Vollara — the company behind the ActivePure® technology we trust and use.
Vollara is more than just a product company. It’s a mission-driven organization empowering individuals with:
A flexible path to financial freedom
Tools and training for real business growth
A network of supportive mentors and leadership
A long-standing legacy of over 90 years of proven success
Whether you’re looking to earn part-time income or create a full-time lifestyle business, this is a powerful opportunity to align with a company that’s compassionate, grounded, inspiring, and driven.
The Vollara Culture
“We’re not just in business. We’re in the business of empowering people.”
Vollara is:
Compassionate — relationships come first
Grounded — backed by decades of accomplishment
Inspiring — empowering you to dream and achieve
Driven — success with purpose and discipline
Stewards — committed to people, health, and the planet
Your Future
Whether you choose to stay a customer, or explore a bigger calling with Vollara, we’re here to help guide you.
This is about wellness. About freedom. About your life, your way. -